Question 1

How can I test my personal brand?

Accepted Answer

A great way to test your personal brand is with the 'Five Words' method. Ask people to describe your brand in five words. This will give you a clear picture of how you are perceived and if your branding is effective.

Question 2

How can I build a business that is not dependent on me?

Accepted Answer

To build a business that is not dependent on you, you need to separate your identity from the company. This means creating systems and processes that allow the business to run smoothly without your constant involvement. It is about building a brand, not becoming the brand.